Silversea Cruises Website


Florida location

AGENCY

MMGY Global

United States

Silversea Location

CLIENT

Silversea Cruises

Monaco

SITUATION

The top luxury cruise line in the world, Silversea Cruises hired MMGY Global to develop a web strategy and presence that makes the onboard experience come to life online.

Action

Through a combination of a contemporary design and innovative back-end solutions, we were able to take the complicated task of searching for a cruise and create a simple tool by which travelers could find the information they were looking in the most intuitive way. In addition, MMGY built a microsite featuring video and stunning photography targeting the luxury adventure traveler, and developed an e-brochure to help with Silversea's sales efforts.

Results

Visitation and bookings increased immediately after the launch of the site.

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